Wierenga
Sometimes I forget, in this climate of computers that can “read” facial expressions, that emails and texts don’t convey dry humor very well. You can write out knock-knock jokes without a problem in a text, but let’s face it, no one other than those 10-year-old kids carrying around cell phones (*sigh* I miss payphones) really does knock-knock jokes anymore.
When 3:00 pm hits around our office, and we’re on that third cup of caffeine, and we start to get slap happy and the puns just start rolling. We’ve been known to run through rounds of “what’s the worst possible band name for your imaginary band” or “let’s photo shop the booking agent so he has an owl body”. Basically we get a little silly. So when it comes time to put the headline on our email announcements, we generally revert to puns. It’s a game: do you know who we’re talking about before you open the email? Classics would include “Uncaged: A Beast of Show Announces” (Cage the Elephant & the 2011 Jam for the Animals), “Announcing Traces of the Windy City in Baltimore” (Trace Adkins and Chicago), and “Get The Lowdown on Sunday Funday” (because of Boz Scagg’s hit “Lowdown”) etc.
So when the Announces were Frankie Beverly & Maze and Owl City we thought it would be easy: “A-Maze-ing shows in the City”. But darn those spam filters if they don’t hate hyphens so the title to this morning’s email came out “Amazeing Shows In The City”. And hooo boy did the responses fly in. I think we caught everyone in the greater Baltimore area at their proofing but under-caffeinated best because we’ve been getting responses all morning about the correct way to spell amazing. So thank you, to all who have responded to gently (or not so much) to correct our spelling, we’ll make sure our puns are a bit more clear for you next time so that you can laugh as much as we have this morning!


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